• Apr 20, 2011 from 12:00pm to 2:30pm
  • Location: Nokia Research Center
  • Latest Activity: Jul 16, 2020

BayCHI and IxDA of Silicon Valley invite you to join us Wednesday for an evening on Mental Model Diagrams: Sparking Creativity Through Empathy. In this presentation, Indi Young, author of Mental Models: Aligning Design Strategy with Human Behavior discusses how to make sure this model truly represents the root of what is driving your users' natural behavior.