For over four years, Kristina, Gerard, David, Mindy, and Sarah have worked together (and with a cast of hundreds) to design, test, and deliver an inclusive design system for large-scale, multi-channel enterprise use. From experience strategy to design patterns to code frameworks to reference documentation, this cross-functional team has balanced a universe of complexity.
Setting sponsor and stakeholder expectations, aligning efforts with organizational objectives and customer needs, navigating resistance to adoption, and managing the ever-increasing scope of support that a growing design system requires – these are but a few of the needs and challenges they’ve encountered during their quest for design system nirvana. The good news? They learned a bunch of lessons along the way. For every advantage design systems offer, there are, naturally, new puzzles to solve.
These intrepid design system advocates will share their journey and offer insights and recommendations to inform your design system adventures!
Panel Bios
Panelist: Kristina Ross is the design manager, experience strategist, and frequent storyteller for Wells Fargo’s Atlas Framework Design Team.
Panelist: David Hom is a college developer reject who then turned to his passion of mathematics and education. David is now a product manager at Wells Fargo.
Panelist: Gerard K. Cohen loves front end engineering so much that he is on a mission to make sure that the web is inclusive to all users, making rich internet experiences available for all.
Panelist: Mindy Madson is a comic book fanatic who found her way into UX because that’s where the real superheroes are. She has spent the past 2 decades as a web design producer masterminding UX projects with cunning resourcefulness and occasional brilliance.
Moderator: Sarah Bellrichard currently leads the large and growing Customer Experience Design (CXD) team within the Digital Solutions for Business (DS4B) group at Wells Fargo.
This is the Agenda for the day:
6-6:30 - Snacks and Networking
6:30 - 7:30 - Panel and Q&A
7:30 to 9ish - More snacks and more networking!